The Founders behind the real estate marketing brands www.SellMyHouse.com and www.AmericasBestRehabs.com are excited to announce their new partner program for beginning investors. The recognize the fact that thousands of new investors become frustrated every single day because they are not receiving the hands on training they need and deserve.

Hundreds of millions of dollars are spent every year by students paying Gurus around the Country for books, tapes, and mentorships that NEVER result in an actual real estate deal. Students see the GURUs fancy marketing websites showing them in gigantic houses, boats, and cars and believe they must know what they are doing. 

We hear the same story over and over again. Students spend $2500, $5000, and even, $10,000 on a training system but NEVER end up closing a deal from it. The are SOLD the “dream” of NO MONEY DOWN deals and DOUBLE CLOSINGS only to find out later that those kind of deals RARELY EVER CLOSE. 

With over 40 years of combined real estate experience, Jason Roberts and Scott Surgener decided it was time for a change. Jason and Scott have successfully built a national network of both Realtors and Investors who partner with their companies and utilize their brands and marketing platforms to build their own businesses around the country. 

Jason and Scott have now launched a NEW Partner Program offering a “hands on, in the field” approach to teaching beginning investors the realities and techniques they will need to become full-time investors. Each investor spends up to 3 days in Florida learning all aspects of finding, evaluating, rehabbing, and reselling investment deals. The three sectors that are taught include real estate wholesaling, rehabbing and flipping for profit, and finally the art of cash flowing for monthly income. The investor has access to the company’s entire marketing system to find their first deal in their local market. They are offered direct support thru the entire process which typically lasts from 60-90 days.

Jason Roberts, CEO of the corporation says, “We are excited to offer one of the first real estate investment programs in the country that brings a new investor to a markets where we buy and sell houses every single month to learn hands on how real investing works. Real estate is done in the field, not a ballroom.”

Scott Surgener, Senior VP says, “We get tired of hearing all of the war stories that come from people who spend thousands of dollars on books and tapes but never have the confidence to do an actual transaction. We created this program to ensure that our students have the knowledge and confidence to buy a house as well as the marketing system to get it sold. “

The program creates a partnership arrangment where much of their fee is paid after the investors sells their first real estate deal. “We do that to put our money where are mouth is so to speak.”, says Mr. Roberts.

Details of the program can be found by visiting their website.

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www.SellMyHouse.com has been saying for a very long time that the HAFA program has been at best, a very iffy program. But last week the US Treasury implemented new rules to make short sales easier. We’ve heard this before of course.

Changes to HAFA:

- Short sale answers must come within 30 days
- Servicers are no longer required to verify a borrower’s financial information
- Servicers are no longer required to determine if the debt-to-income exceeds 31%
- Second lien holders no longer must accept 6% of the unpaid balance.

The goal of these changes is to expedite short sales, which is good news for home owners, realtors, investors and ultimately the banks.

As always, www.sellmyhouse.com will stay on top of the results for our Realtor and investor networks.

The www.SellMyhouse.com Team

atlanta · Bank Owned · birmingham · cheap houses · chicago · fannie mae · Foreclosures · Freddie Mac · ft lauderdale · guru · housing market · jacksonville · jason roberts · miami · nashville · orlando · palm coast · real esate expert · real estate expert · Realtor Partners · Realtors · REO · sell my home · sellmyhouse.com · short sale · st louis · stop foreclosure · tampa · todd snipes · we buy houses

I was reading this blog from Pete Goodman who was discussing yet one more of those things we just have to shake our heads out.

Basically, Bank of America explained to him that they were going to pull the sellers credit to see if they had stopped paying their other creditors before agreeing to a short sale. If they are current on their other bills then they will make them sign a promissary note or come out of pocket with more cash.

Are you kidding me? Have they completley given up on the idea of protecting their shareholders? How does punishing the seller, who already has been thru 3 kinds of death from the stress of losing their house to this point,  help them keep their losses down when the seller finally gets fed up with their antics, shuts off the heat and throws in the towell?

It is very hard to have simpathy for these large banks when we see every single day the outright garbage they put middle america thru. I guess they arent thankful that it was middle america that bailed them out when they almost went broke in the first place.

Unreal! Looking forward to the day we get interviewed about this whole thing on CNBC! Oh the stories we have to share huh!

www.sellmyhouse.com

Jason Roberts,CEO

housing market · Realtors · sell my house · sellmyhouse.com · stop foreclosure

SellMyHouse.com is now on Twitter:

http://twitter.com/sellmyhousecom

 www.SellMyHouse.com will be getting a face lift. The updated site will go live in March.

www.AmericasBestRehabs.com will go live in March. It is has been in Beta testing.

www.BuilderLeasePurchase.com is being redesigned and will launch in March along with the  marketing campaign to expand in markets where we currently have a Realtor Partner. The new site will expand from builders to rehab investors and single family sellers.

http://www.sellmyhouse.com/community/   Our blog will be getting a facelift. Feel free to register and begin commenting on news and events with your specific contact info, market conditions, etc. An integrated news feature will eventually be buillt into the www.sellmyhouse.com template.

 Realtor Questions Answered:

“What is the difference between a Realtor Partner and a basic Realtor Affiliate?”

An Affiliate is a Realtor who just gets leads from SMH but does not actively market the company via sign riders or participate in the company’s expanded marketing programs such as our fsbo business, lease sites, investor networks, or other marketing systems. The Affiliate program will be phased out over the next few years.Under the Realtor Partner Program we end up building our entire business around the Realtor. They have direct access to all of our brands, partnerships, and services. In 2010, we have begun the process of hiring marketing reps in Realtor Partner markets to expand lead volume in all facets of our business.

 “Do you offer personal websites for your Realtors?”

It’s in the planning stage. In the future we plan to offer a these customized sites that will have built in blogs, news, etc fed from sellmyhouse.com with the goal of improving the SEO rankings in each market while creating a marketing platform for each of our Realtors.

 “What is the average lead volume you generate for your Realtors?”There are many factors to consider including size of the market, market conditions, etc. However, the primary factor in our lead volume stats comes down to marketing efforts. We are a referral based company so it makes sense that we would concentrate our marketing dollars in markets where our Realtors are also actively marketing the brand as well. The best way to explain it is simply in our Realtor Partner markets where they add our sign riders to our listings or participate in our FSBO marketing program, our corporate offices allocate marketing resources to expand lead volume in these markets. The www.SellMyHouse.com Realtor Affiliate Program is primarily a by-product of our national internet presence. Lead volume expands dramatically in Partner markets where we do direct marketing campaigns. 

The SellMyHouse.com Team

www.SellMyHouse.com

Realtor Partners · Realtors · sell my house · sellmyhouse.com · SEO

The New Year gives us all an opportunity to reflect on our lives and commit to making changes to improve ourselves. We all struggle with different aspects in our lives such as our weight, family, and especially now, the all mighty dollar. The news reports that almost 75% of New Year’s Resolutions are forgotten less than 3 months into the new year. Who really wants to end up as just another statistic? We all end up on one side of the statistic equation, but what separates those that meet their goals versus those that fail?

You have to develop and follow a plan, then you must hold yourself accountable no matter what resolution you hope to achieve. In our case, it is creating the potential client activity needed to; 1) build a consistent income to survive, and 2) begin to create long term wealth.

Personally, I believe that real wealth is built thru consistent investment in real estate and the stock market while our  ‘day job’ pays our bills and puts us in a position to begin making those investment decisions for our future. For purposes of this discussion, we’ll focus on the activity required to create an income to support our Realtor careers.

The very first point that needs to be understood if you want to make sure real estate becomes an actual paying career is that there are two kinds of clients; 1) those that know you, & 2)  those that do not!   

Understanding the significance of branded versus unbranded marketing will be critical to your success. If you do not have a consistent lead generation system in place that will put you in front of those potential clients that do not know you it will be virtually impossible to meet the goal of creating a full time income. In this market, we figure you need at least 8-10 well priced listings on average to ensure you get a closing every month either from a buyer or a sold listing. We all know that many listings are still overpriced so that number may actually be much higher. We set a goal of creating at least 15-20 NEW client leads a month for our Realtor Partners.

Creating the Activity

We all know the statistics regarding buying client leads. Most never translate into money due to the nature of the beast. The real question is how to create that consistent lead volume needed without paying a bunch of money upfront to get them. We do not believe in paying for leads. Sure, some work and end up in an actual cashed check. However, there are so many factors involved in converting a lead to an actual client that 3^rd party lead systems get very expensive when looking at the statistics. Ask yourself this, if buying leads is such a full proof system as many of these lead companies claim, why are their territories always coming open? Wouldn’t we all spend $2500 a month if we knew it would create $10,000 a month in income?

You need to have an unbranded marketing system that you either own yourself or operate under a partnership or referral basis. You can still buy great local domain names that meet this unbranded requirement. You will have to dedicate your time and money to building this platform over a 3-5 year time period. There is no easy way to do it unless you have an enormous budget and can buy the top spot on Google for you market. It takes time. Many of the best global unbranded domain names like www.sellmyhouse.com and www.webuyhouses.com have been taken. Most utilize a pay per lead or per territory business model. There are a few that will partner with good Realtors though. Do your research!

Be creative with your service platform and set yourself apart from your competition. Everybody offers the MLS. Why are you different? Use this in your unbranded marketing. If you partner with somebody, they will be anyway. Remember, this is a volume business. The more leads you bring in the front door, the more closings you usher thru the back door. We utilize a for sale by owner strategy, online auction platform, and special financing options to give our Realtors an edge in their market.

The internet is a tremendous tool to generate leads. However, it does not create a brand. Local signage is critical. If you are lucky enough to partner with a national brand, MARKET IT!  Remax, Century 21, and Coldwell are all great brands. If you work for them you market their name don’t you? Do the same with your unbranded partner/domain. If you understand the following statement you will be successful. Potential clients that do not know you are looking to buy or sell a house, not work with a specific Realtor!  The Realtor is just the tool that gets them to their goal and there are literally thousands of Realtors in your market who can help them reach that goal. You have to use unbranded methods to get in front of that type of client or get lucky and have the perfect house listed that they are looking for.

Have a strategy to deal with investors! At the moment, they are the buyers with the money. Because the market is demanding it, we are in the process of developing a website specific for the wholesale investor sector. You need to be flexible in terms of your client segment. Working only with buyer’s in the first time home buyer category may lead to months without a paycheck.

Follow Up! Invest in a CRM system. Not every client you talk to today will buy or sell today. Use the unbranded system to generate the lead and make the introduction. Use the CRM system to turn them into a client when they are ready!

In summary, if you really want to create or resurrect  a long term career as a Realtor, you better get very serious about lead and client creation. If you do not, you stand a 75% chance that at best, this will be a part-time gig. Even Realtors that have been in the business 15 years are struggling to survive right now because they have no unbranded marketing system in place. The days of having 5 or 6 listings resulting in 1 or 2 closings a month are behind us for the foreseeable future. Time to make some changes.

Jason K Roberts

Founder & CEO, SellMyHouse.com

888-557-2772

Realtors · sellmyhouse.com